Mobile Search is a Priority Among Marketers

6 12 2010

Many business professionals carry a smartphone on them at all times, so they can work even on the go. Now, many firms are beginning to focus their B2B search engine optimization efforts on these devices, according to a recent report from BIA/Kelsey.

The group expects American mobile marketing expenditures to rise at a compound annual growth rate of 43 percent through the next four years, reaching nearly $3 billion by 2014.

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