Make it Big: Three Social Media Lessons From Rock Stars

30 03 2011

Rebecca Black, a 13-year-old girl from Orange County, Calif., becomes an iTunes top seller, reaching No. 31 on the iTunes 200 chart three days after the release of  “Friday,” a song that went viral.  The video for the song, posted to YouTube on Feb. 10, went from having a couple thousand views to more than 22 million in less than one week (and its current views have topped—get this—61 million). Her name was a Twitter trending topic for 12 consecutive days, outlasting the #PrayForJapan trending topic.

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One response

30 03 2011
Jeff Miller

While this story may be interesting as it pertains to viral marketing – the song and video are just brutal. Just goes to show the WIDE net that that YouTube casts. Thanks for sharing anyways!

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