Email and Social Media Lead Marketing Growth in 2011

28 12 2010

Email still continues to attract marketers, according to a survey of business executives from Strongmail. When asked which marketing tactics would get bigger parts of their budgets in the coming year, 65% said they would increase spending on email, while 57% targeted social media for expansions.

Search (41%) is still among the growth drivers for marketing, and mobile (35%) is on more marketers’ radar. But there seems to be less interest in traditional advertising, with only 25% of respondents saying they would increase spending on media buying.

READ MORE HERE! 

Advertisements

Actions

Information

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s




%d bloggers like this: